Hoodie Design Software Aids Apparel Companies to Rejuvenate Ecommerce

Nitin Nimbalkar
3 min readSep 10, 2020

Fashion is all about experimenting every season, along with it, it also brings various trends, influencers, styles, and many other aspects. But just like most businesses out there, the digital commerce industry- fashion & apparel, in particular, is battling the consequences of the pandemic. Those operating in the ecommerce domain are flourishing. And as a result, the sector is rising at a steady pace worldwide. Likewise, the custom design hoodies help brads efficiently incorporate all the latest trends in the apparel and fashion business and thrive in the industry.

Hoodie Design Software Enabling Brands to Dominate with the Latest Trends

Online retailers have expressed concerns over being able to find their feet in the exhausted economy and competitive market. Existing strategies have been revoked, marketing is being reevaluated, and brands are trying hard to do digital work. These facts suggest that shopping behavior and how people perceive and approach brand has also changed.

Apart from the economic downslide, ever-evolving customer behavior is a crucial aspect to solve for retailers. In such circumstances, the following eCommerce trends 2020 can help a brand capture opportunities, live up to customer expectations and find its place in the market.

Let us find out what trends are set to dominate the ecommerce business:

1. Rising Ecommerce Sales

There is no denying that digital commerce has created fierce competition as the situation worsens for brands as they are reeling under tremendous pressure. Nevertheless, the business model is here to stay as more people are switching to the internet for their needs and indulgences. Great sales are the primary determinant of success for an ecommerce site, but customer success cannot take a backseat — they are interdependent. Well aware of this, the industry has been focussing heavily on fortifying the customer relationship with the help of technology and innovation to increase sales.

2. Changing Consumer Behavior

In the modern era, consumers probably evolve faster than they shop online. And for retailers, keeping up with their ever-changing outlooks is a continuous endeavor. The fundamental shift in consumer behavior is the preference of offline shopping over offline. There is a constant progression within the online shopping space that businesses are adopting, ensuring a loyal customer relationship. The design your own hoodie helps brands provide unique customer experience and makes their shopping fun and interesting. The tool offers 360-degree digital preview, thus enabling customers to preview their entire attire, and if they are satisfied with it, they can go ahead with the final payment.

3. Increasing Instagram Marketing

Instagram is becoming a new hotspot as digital shoppers as it is millennials’ the most favorite place digital destination. And for all the industries targeting them, the Gram is the place to be. The channel offers many creative ways to promote and market a brand in the form of posts, stories, and even through influencers. Since pictures do the talking on Instagram, it is an excellent medium for brands to enhance their visibility, experiment more, and display their products creatively. Thus, Instagram marketing is one of the top ecommerce trends of 2020.

4. Growing Demand of Personalization

Personalization has already created a lot of buzz in the fashion industry. Since fashion comes naturally to those who are willing to experiment with their looks, and it is likely to stay relevant. One of the top eCommerce trends posts the corona crisis, considering businesses will want to try harder to retain their existing customers and add several more.

Conclusion-

The worst implications of the current situation might seem to be passing by. Still, the next few months will continue to revolve around crisis-management and pose several challenges before the digital commerce industry. Nevertheless, technological innovations and ecommerce trends can significantly help combat the problem and march towards a revival strategy. The custom design hoodies by iDesigniBuy enable brands to let their customers design their apparel and offer a unique customer experience.

Connect with us now!

--

--

Nitin Nimbalkar

Over 17 years of experience into various IT domains, I have developed expertise in developing business strategies and management.